The Neopost Guide to Smarter Communications - page 7

Cutting Costs
7
Big Savings
Following March 2014’s price changes,
the savings on offer to users of
both traditional and new Mailmark-
compatible franking machines stand at:
Savings of this magnitude mean that
even if you only send 6 letters a day
you will be better off using a franking
machine, as the money saved on
postage is greater than the cost of
machine rental and consumables.
Royal Mail Mailmark
Franking has been brought into
the twenty-first century with the
introduction of Royal Mail Mailmark, a
two-dimensional indicia that gives a
unique identity to every item of franked
mail. The intelligent frank will enable
Royal Mail to track individual items as
they move through its network and
provide additional postal and data
services to customers. Mailmark will
eventually replace the traditional town
die, but for the time being Royal Mail
is supporting both types of frank.
Mailmark will always be the cheapest
option for franked mail.
To find out more about Mailmark visit
Volume Discounts
Franking machine users who send
between 500 and 25,000 letters per
mailing can make additional savings of
up to 23.5% through volume discounts
offered by Royal Mail Business Mail.
The size of discount depends on
various factors including the number
of letters sent; how the mail is
addressed (OCR font or barcode);
addressing accuracy; and whether
mail is unsorted or pre-sorted by the
customer into specific postcode areas.
Efficiency & Professionalism
Franking machines have many other
benefits that could have a bearing on
costs. These include:
Time-savings
– franking machines
can be re-credited online at any time
of day or night, so you won't have to
queue for stamps;
Accurate pricing
– franking
machines with integral scales ensure
the right postage is applied every
time;
Easier compliance
with Royal Mail
discount schemes;
Improved cashflow
– a NeoFunds
account lets you pay for postage
in arrears and pay off the monthly
balance in full or in part;
Integrated accounting
– so that you
can track, monitor and charge-back
postal costs;
Improved management of VAT
– franking machines with smart
technology produce VAT invoices to
aid reclaiming.
The simplest and most effective way for a business to cut
mailing costs is to replace stamps with a franking machine.
Maximising Postal Discounts
Item
Stamp Frank
Saving
1st Class Letter
62p
49p
13p
2nd Class Letter
53p
35p
18p
1st Class
Large Letter
93p
74p
19p
2nd Class
Large Letter
73p
60p
13p
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