Pen To Paper - Spring 2014 - page 11

Spring 2014 | P2P Magazine | 11 www.binfo.co.uk
*GFK panel Europe 7 countries
(Belgium, France,Germany,
Greece, Italy, Spain, UK), value
market share, Jan11-Dec 12
**GFK, B2BGB excl. Stationers,
MAT Jan-13 –Dec-13
*** SGS testing: averagewriting
length: 3,000m*, source: *SGS
tests 2012/2013 for blue and
black cartridges
****Winner StationeryCategory:
Survey 11,941 people byTNS
To increase its sustainable stationery
offering,BIC®nowoffers
nine product lines in its
Ecolutions™ range– from
pens topencils and
correctionproducts
–eachmade
withup to
74% recycled
materials.
BIC®Cristal
®Original
Iconic BIC best
seller,NF400
certified, ismade
using less raw
materials.
Available in
blue, black, green
and red.
With increasingemphasison ‘green-ifying’ theUK’sworkplaces,
zerowastepolicies, carbonneutral commitments and the
introductionof regular recyclingprogrammeshavebecome
thenorm inmanyUKoffices.And,withgreendirectives and
regulatory changes coming from Europe,wastemanagement is
increasinglybecomingabuzzword for businesses.
Already offering a range ofNF400 Ecolabel products, evenon
some of theUK top sellers, BIC®has been sponsoring theUKwriting
instrument recycling programme since 2011,making it easier for
businesses to become greener and re-use stationery.
WorkingwithTerracycle, a Europe-wide collective, the BIC®
sponsored initiative collects used stationery products fromoffices
and recycles them. Upcycling ballpoints into bins andwhite-
boardmarkers intowatering cans, used stationery products are
given a second life, preventing them from ending up in landfill.
Digitise stationery
supplies®
BIC® recently launched theBIC®Cristal®
Stylus,oneof the latest innovations
in the iconicBIC®Cristal® rangeand
aproudwinner of Product of the
YearAward2014 inStationery****.
Workingas a touch-screen tool, stylus
technology in the rubber tipmakes
it perfect for givingpresentations a
polishedfinishor for digital note-
taking inmeetings.
Available from all goodoffice
equipment retailers, the sleek BIC®
Cristal® Stylus pen features a 6mm
rubber tip, the optimum diameter for
pin-point navigation andmaximum
comfort, allowing the device to be
operated atmultiple angles.The
conductive panel around the barrel
of the pen ensures itworks perfectly
every time
Aswell as giving the user
precision and effortless navigation,
the BIC®Cristal® Stylus alsooffers
a hygienic solution for thosewith
tablets, smart phones andother
touch screen gadgets putting an
end to smears andfingerprints.
Tofindoutmoreabout BIC’sofficeoffering, request a
catalogueor placeaneworder, customers can contact the
BIC® sales teamon:[email protected]
visit theBICWorld.comwebsite.
GogreenwithBIC®