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Editor’s Choice Awards
Cloud-based communication
management
Neopost NeoPreference
Editor’s Choice:
Business Info
What we liked:
• cloud-based tool
• saves time by automating
document processing
• reduces the risk of human errors
• secure archive
• visibility and traceability of
outgoing communications
Organisations today use a variety
of channels to communicate
with customers, partners,
associates and employees. In
January 2015, Neopost launched
NeoPreference, a cloud-based
communication management tool
to help organisations manage the
preparation, delivery and archiving
of both paper and electronic
documents so that they can provide
a consistent customer experience
across all channels.
NeoPreference centralises the
production of digital and postal
communications, providing businesses
with a single tool to control and oversee
all of their customer communications.
The ability to automate the creation of
communications saves time and reduces
the risk of human error.
This online solution, designed for
small and medium-sized businesses,
enables communications to be sent via
multiple channels. With NeoPreference
professionally managing outgoing
communications, businesses don’t need
to be overwhelmed by the complexity a
multi-channel communication strategy
can bring and are able to concentrate
on more important business tasks.
Regardless of the channel used all
communications are archived centrally,
giving you a secure record of all
communications sent with 24/7 access to
documents from a single system.
NeoPreference provides users with
traceability for digital communications,
tracking when they are opened, giving
you a valuable audit trail for easier
HMRC compliance. The ability to track
communications is important for SMEs
who could face problems when asked by
the tax office or auditors to show specific
documents. NeoPreference also features
an advanced search engine, allowing SMEs
to search and retrieve their cloud stored
documents instantly.
Since the launch of NeoPreference,
the Hybrid Mail feature has been added,
making NeoPreference your email server,
your printer, your Network Attached
Storage and your local post office all in
one. Hybrid Mail gives SMEs the option to
route documents electronically to Neopost’s
UK-based fulfilment centre for printing,
insertion, franking and delivery to the
customer. Outsourcing the production of
physical mail enables SMEs to meet the
needs of customers who like to receive
printed communications without having to
spend valuable time printing, stamping and
queuing at the post office.
Case study
Mugo & Co Legal Consultants, a SOHO
(small office/home office) based in
Reading, offers clients immigration
advice and court representation at
the First-Tier Immigration Tribunal
– a part of the UK court system.
This involves dealing with a lot of
legal documentation and business
documents. Mugo & Co sends out
approximately 10 mail pieces a day to
clients, the Home Office or the courts,
and this produces certain pain points
for the business. A lot of time is needed
to process documents and go to the
Post Office to mail them, space is
needed for storage and security is vital
for archiving legal documents. Now,
after investing in NeoPreference, 90%
of the company’s mail is digital.
James Mugo, Principal Immigration
Advisor at Mugo & Co, said: “Since
I started using NeoPreference from
Neopost, my working day experience
has radically changed. There is now
no need for manual posting. All I have
to do is type the document, email it
to my client. And as it is emailed, it is
automatically archived securely.”
As soon as a client downloads a
document, NeoPreference’s system
shows that the document has been
accessed. This proof of delivery means
that recipients cannot claim not to have
received their documents.
“This solution has made my work
very efficient and cost-effective. I have
significantly reduced my expenses
related to acquiring stationery like
paper, ink cartridges and stamps. I
would recommend NeoPreference to
my colleagues because it saves time, it’s
cost-effective and it’s user-friendly and
efficient,” confirms Mr Mugo.
