Technology Reseller - Issue 02 - 2017 - page 3

technology
reseller.co.uk
COMMENT
3
In his column on page 12, Phil Jones MBE highlights the
importance of keeping things simple and communicating
clearly when meeting time-poor decision-makers – the
value in being able to ‘summarise succinctly what it is
that you do’. With this in mind, what is it that
Technology
Reseller
seeks to do? Essentially, we provide a vehicle
for vendors and distributors to reach the IT reseller
community to inform them of new initiatives, products and
services that can help all parties win more business and
grow.
With the move to managed services and the importance of
solutions sales, it has become common to belittle hardware,
to dismiss products and devices as of secondary importance
to the grander themes of digitisation, cloud services, cyber
security. This is not our view.
Products are a vital touchpoint for consumers of technology.
People are still excited by them, as big shows like CES 2017
demonstrate (you can read about Futuresource Consulting’s
impressions of this year’s event on page 35). And, while it is
true that hardware products are often tacked onto the end
of big projects almost as an afterthought (e.g. scanners in
an enterprise content management project), it is also the
case that they can open the door to long-term and profitable
relationships. As Exertis’s Rod Slater points out in his article
on Smart Tech (page 38), the creation of a fully integrated
smart home often starts with the purchase of a single
product.
Unlike some publications,
Technology Reseller
will always find
room to cover basic products, especially when they present
resellers with a sales opportunity like interactive flat panel
displays (page 34) or security screen filters (page 32). In
reading this issue, we hope you find plenty to inspire and
excite you to make that additional sale. Even if it is just one
device, who knows what it could lead to.
James Goulding
Editor
,
Technology Reseller is published by Kingswood Media Ltd., Amherst House, 22 London Road,
Sevenoaks TN13 2BT
Tel: 01732 759725 Email:
No part of
Technology Reseller
can be reproduced without prior written permission of the publisher.
© 2017 Kingswood Media Ltd. Design: Sandtiger Media
04
Bulletin
Technology reseller
news and updates
12
Insider
Phil Jones MBE shares
his thoughts on the fast
changing IT industry
15
Q&A
Technology Reseller
questions Spitfire’s Nick
Goodenough about
opportunities in the
voice and data market
24
Scanners
Kodak Alaris Information
Management launches
new reseller programme
27
Cloud
UK Fast strengthens its
security capabilities
28
What’s New
New technology
products, solutions and
services
30
Emerging
Technologies
Budget and security
concerns to limit
workplace adoption of
VR, AI and 3D print
32
Product of the
Month
The advantages of a
3M notebook filter
33
Voice and Data
Why it feels like 1998
all over again
34
Displays
Collaboration trend to
drive surge in corporate
LFD ownership
35
Consumer
Electronics
Futuresource Consulting
identifies key trends
from CES 2017
37
Wearables
Could wearables close
the UK productivity
gap?
38
Opinion
What Exertis is doing
to help resellers exploit
opportunities in home
technology
40
Distribution
Nimans launches
Compendium auto
provisioning and estate
management service
43
Retail
The return of
the Venturer
brand
ISSUE 02 · 2017
technology
reseller.co.uk
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Editor:
James Goulding
07803 087228
·
Advertising Director
:
Ethan White
01732 759725
·
Publishing Director:
Neil Trim
01732 759725
·
Group Sales Manager:
Martin Jenner-Hall
07824 552116
·
Social Media and Web Editor:
John Peters
07711 204011
·
Art Director:
Nick Pledge
07767 615983
·
Editorial Assistant:
Tayla Ansell
01962 843434
·
Advertising Executive:
James Trim
01732 759725
·
ISSN 2055-3110 (Print) ISSN 2055-3129 (Online)
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