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| P2P Magazine | Autumn 2014
01732 759725
Let’s be frank,
you could do better
Franking machines are used by all sizes
of company – from large corporations
to sole traders. There are no restrictions
on minimum or maximum postage
volumes, and postage discounts for
franked mail are applied to each
single item so you receive discounts
regardless of how much post you send.
Postal discounts
Let’s face facts, postage is expensive.
Since 2009 prices have increased by 59%
for 1st Class mail and a staggering 77%
for 2nd Class mail.
Franking is the ideal solution for
offsetting some of this expense, not only
by providing a cheaper alternative to
stamps but also by being faster and more
convenient.
We already know franking is a great
way to save on postage, but what if you
could save even more? Franking with a
MailMark™ compliant machine will do
just that!
The MailMark™ service was introduced
by Royal Mail in April 2014 with an
impressive investment of over £70m.
The MailMark™ service offers even more
discounts on postage tariffs and will be
the medium for the next generation of
Royal Mail products.
Smart franking and MailMark™ are
fantastic products, but for higher volume
users Business Mail can provide your
company with even more value.
If you produce a minimum of 500
letters per day of the same class for
delivery within the UK and you can prepare
your mail so Royal Mail’s automated
technology can read and verify the address
and postcode, you will qualify for further
discounts on the franking tariff price.
How much can you save?
Let’s talk numbers. Franking your mail
will save 20% on a 1st Class service, 18%
on 2nd Class packets and a massive 30%
on 2nd Class letters when compared to
stamps.
Now, who wouldn’t want to be saving
over a third on their postage costs?
Using a Mailmark franking machine
increases the savings by an additional
1 penny on 1st Class
and by 2 pence when compared to
2nd class stamps.
Save time as well as money
When stamps run out, a visit to the local
post office is not only time-consuming
but also inconvenient.
Franking machine credit can be added
via an analogue phone line or internet
LAN connection 24 hours a day, 7 days a
week and the process is quick and simple.
Even if the local post office is shut, you
will still never run out of postage.
In addition, processing outgoing mail
becomes less of a loathsome task. Mail
items are easily weighed and correct
postage applied; and batches of letters
can quickly be passed through the
franking machine and sent on their way.
Guessing postage amounts.
I think if we are honest, we have all done
this at some point. You have something
that needs to be posted, but you are
unsure of the weight or don’t have the
correct value of stamps so you over pay.
It is a waste of money, but at least the
job is done.
The opposite is also true if insufficient
postage is applied. Royal Mail will deliver
the item to the recipient’s receiving
office and ask the recipient to pick up
the item and pay the difference plus a
handling fee.
When a company accidentally under
stamps mail, it causes inconvenience
to its customers and also costs them
money. This is something, I am sure your
business would be keen to avoid.
With a franking machine, especially
one with an integral scale, this is never a
problem. You select the correct tariff and
Franking is the quick and easy way to manage your mail that
can save time and money and help your company project a more
professional image.
frank your mail.
It is as simple as that and rather than
over paying you also get a discount on
your postage!
Image matters
Sending franked mail enhances how your
mail looks, projecting a more professional
image to your business partners and
customers.
Franked stamps can be customised
for your business and can contain
your company logo, business address,
promotional text or other business
messages.
Free advertising is very difficult to
come by in the modern business world,
but franking your mail gives you the
opportunity to advertise your company
for free, every single time you send an
item of mail. You can use this prime
advertising real estate to advertise new
services, promotions and offers.
Frama
With over 40 years of experience in the
franking industry and being first to market
with a full range of MailMark™ compliant
franking machines, Frama are the experts
in this new era of mailroom solutions and
are eager to share their knowledge and
help you start making savings on your
postage costs.
Frama UK Ltd, a subsidiary of Swiss
parent company Frama AG, prides itself
on high quality, award-winning franking
machines backed up by the Frama CareS
customer care promise.
The Frama SMARTER franking plan
adds additional value by providing a single
charge for equipment, comprehensive
maintenance and ink, with no hidden
surcharges for tariff updates or re-crediting.
Frama franking machines are
renowned the world over for their ease
of use.
Frama machines are supplied with
touchscreen colour displays presenting up
to 36 OneTouch functions for the most
frequently used mailing products.
The patented ComTouch™ interface
displays only the information that is
needed at the time, with bar charts
indicating remaining postage funds and
ink levels in real-time.
Simply choose your mail product by
pushing a single OneTouch button, feed in
your item of mail and it is franked ready
to send.
What could be simpler?
MAILING
When a
company
accidentally
under stamps
mail, it causes
inconvenience
to its
customers
and also costs
them money.
For more information, contact Frama UK.
Frama UK Ltd, 15 Limes Court,
Hoddesdon, EN11 8EP
Tel: 01992 451125
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