16 01732 759725 suppliers to provide all the additional components a partner might need as part of a complete UCaaS ecosystem, from business mobile plans, through an MVNO partnership with EE, to diverse connectivity options, including leased lines, FTTP broadband, SoGEA and 5G Failover solutions. Differentiated solutions “Voiceworks has developed its offering to meet any customer requirement and stand out in the market with key differentials that enable partners to develop additional recurring revenue,” says Long. He highlights fixed mobile convergence (FMC) as a prime example, specifically the native FMC capability in Coligo, which allows customers with a Voiceworks eSIM to use their mobile device’s dialler and enjoy all the features and functions of the Coligo platform without the need for an app. Swyx users can also integrate mobile devices but via an app. “The UK has the lowest FMC utilisation rate of any European country despite the huge productivity benefits and convenience of answering calls on a deskphone, softphone or mobile and, if necessary, seamlessly switching from one device to another during a call. Not a partner-first mindset and have access to one of the most advanced UCaaS ecosystems in Europe. We are building something better from the ground up, combining local focus and European scale with a smart voice roadmap designed for the future of business communications,” he says. A complete portfolio Voiceworks gives channel partners all the building blocks they need to create the perfect communications solution. Its core products are: Coligo, an all-in-one white-label unified communications platform, offering telephony, chat and meetings with native and SIM fixed mobile convergence (FMC) and integrations for Microsoft Teams and more than 100 CRMs; and Swyx, modular communication and collaboration software, integrating voice, messaging, video, collaboration and contact centre functionality, available as an on-premises, selfhosted or Voiceworks-hosted solution. In addition to its own technologies, Voiceworks is partnering with leading A new name is entering the UK unified communications market with proven technologies and a partner-first model, giving channel partners more choice and more opportunities to develop recurring revenue. Voiceworks is based in the UK, but part of the Enreach Group, Europe’s leading UCaaS provider. This gives partners access to a fullstack, own-IPR cloud platform already trusted and relied on by 2.6 million business users across Europe, supported by local infrastructure and a UK team chosen for their in-depth knowledge of the UK market and their understanding of the UK channel. Gareth Long, Business Development & Product Portfolio Director at Voiceworks, says this combination gives resellers a choice they haven’t had before and the opportunity to provide something new and exciting with significant growth potential. “As part of the Enreach Group, we have our own technology stack, operate with Voiceworks is redefining UCaaS with a channel-first portfolio of smart solutions and complementary services The smart choice COVER STORY Gareth Long
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