03 CONTENTS technologyreseller.co.uk ISSN 2632-9301 (Print) ISSN 2632-931X (Online) Technology Reseller is published by Kingswood Media Ltd., 7 Amherst House, 22 London Road, Sevenoaks TN13 2BT • Tel: 01732 759725 Email: [email protected] www.technologyreseller.co.uk No part of Technology Reseller can be reproduced without prior written permission of the publisher. © 2024 Kingswood Media Ltd. Editor: James Goulding 07803 087228 · [email protected] Publishing Director, Social Media and Web Editor: Neil Trim 01732 759725 · [email protected] Advertising Director: Ethan White 01732 759725 · [email protected] Events & Commercial activities: Paul Johnson 01732 759725 · [email protected] Account Manager: Jeff Root 01732 759725 · [email protected] Designer: Brian Cloke 07484 288189 If you no longer wish to receive Technology Reseller magazine, please email your details to [email protected] Register online To receive your regular FREE printed copy of Technology Reseller Magazine simply fill in our online registration form at www.technologyreseller.uk/register Read Technology Reseller online, on tablets and smart phones www.technologyreseller.uk Join us : Follow us technology-reseller-magazine technologyreseller.co.uk TECHNOLOGY RESELLER MAGAZINE IN PRINT & ONLINE SINCE 2016 IN PRINT & ONLINE SINCE 2016 04 TRAs What you need to know about the Technology Reseller Awards 2025 06 Distributor News Arrow wins AWS Rising Star Award 08 Distribution Technology Reseller talks to Jamie Brothwell about structural changes at Exertis Business 10 Interview James Yates explains why Exertis Cloud is in a great position to grow into a £100 million business 12 Cloud Giacom hosts 150 MSP partners at MSP Cloud Live 14 Reseller News Outsourcing of security operations on the rise across Europe 22 View from the Channel With Ian Groves, Managing Director of Start Tech 23 MSPs N-able AI Strategist Nicole Reineke highlights five ways AI might impact MSPs in 2025 24 Cover Story PPDS brings secure and seamless one-stop wireless content sharing to classrooms and meeting rooms with Philips ScreenShare 26 M&A Redsquid expands into Scotland with third acquisition in 12 months 28 Telephony How Snom is opening up new opportunities for its resellers 32 AI Why people are the biggest problem when it comes to AI 36 Tech Digest A round-up of new tech news 40 People News faces, new places Cover Story
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