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01732 759725 42 integrators and technology partners. Gill will also play a key role in driving channel-focused initiatives such as Nutanix Cloud Bundles, a strategic and unified offering to access Nutanix enterprise cloud software and solutions. www.nutanix.com Happy move for Jimmy Fitzgerald Jimmy Fitzgerald , former Senior Vice President of Customer Outcomes at ServiceNow, has joined HappySignals as a Board member and Investor. Founded in 2014, HappySignals is an Employee Experience Management platform for IT that measures experience data and connects it to operational data, enabling enterprises to change their culture to be more open, outcome- focused and data-driven. It claims that by managing the experiences of employees its customers have been able to make staff happier and increase productivity by an average of 26%. Fitzgerald said: “Global enterprises are looking for help with how they can continue to listen and sense end-user experiences, and how to take that feedback to make IT services better on a continuous basis. It’s no longer good enough just to focus on technology and process. IT services need to make the everyday life of an end-user more efficient and more engaging. The only way to do this is to measure end-user experiences and act based on that feedback.” www.happysignals.com Force24 strengthens leadership team Marketing automation platform Force24 has strengthened its leadership team with the appointments of David Turner as Chief Technology Officer and Matt Cox as Finance Director. The UK-built multichannel marketing automation platform powers personalised email, SMS, direct mail and social media for more than 2,500 B2B and B2C brands including JML, BBC Children in Need and Michelin. Co-founder and Commercial Director Nick Washbourne said: “David and Matt’s appointments are crucial to how we maintain our presence as the UK’s fastest growing marketing automation platform. They’ll both play pivotal roles in supporting our mission to effectively roll out more intuitive features and expand our services, longer term, across Europe, the Middle East, Africa and the USA. We’re excited to see how they can help us achieve our international ambitions.” David Turner, previously a channel Khan joins Amdaris from Oracle Amdaris, the nearshore software development business headquartered in Bristol, with offices in Moldova, Romania and Dubai, has appointed Dawood Khan as Sales Director, following the promotion of Dominic Bridgman to Group Commercial Director. Khan was previously UK and Ireland Sales Director (CX Marketing Cloud) at Oracle. His appointment follows a £6m investment from BGF to support an ambitious growth plan based on strong organic growth and acquisitions. Khan said: “Amdaris’ clear trajectory of growth attracted me to the role. It has grown 40% year on year for the last four years, and the investments made in the company validate it as a strong contender in the market.” www.amdaris.com McMahon to drive growth at SAS The Software Advisory Service (SAS), one of the UK’s fastest growing IT and software business consultancies, has appointed Melissa McMahon as Marketing Director to drive further growth in domestic and international markets. McMahon, who joins SAS from Edinburgh-based AI software company Dayshape, will report directly to the board of SAS parent company 4icg Group. Her appointment follows the opening of a new SAS office in Tenerife, where SAS expects to create 150 jobs over the next two years. The company, which helps IT buyers make better investment decisions, already has offices in Glasgow, where McMahon will be based, London and Malaga. McMahon has more than 20 years’ experience in strategic marketing roles in the UK and Washington, including at Skyscanner, American Express and Capgemini. www.softwareadvisoryservice.com/ Nutanix appoints Gill as Channel Director Multi-cloud computing specialist Nutanix has appointed Andrew Gill as Channel Director for Western Europe and sub- Saharan Africa. Joining from IBM, where he was Director of Partner Ecosystems, Gill will be responsible for all channel and OEM activities in WEURSSA, overseeing Nutanix’s go-to-market relationships with resellers, distributors, regional system partner manager with software company Red Hat, will focus on building Force24’s product management and product engineering capabilities to enhance the customer experience for client brands. Matt Cox has more than 10 years’ experience helping dynamic technology and IT businesses manage their budgets and systems, including director roles at edtech firm Tribal Group and cloud-based software provider Epos Now. These new appointments bring Force24’s headcount to 76 and further its aim to triple headcount to 170 by 2024. www.force24.co.uk New UK MD for Lexmark Lexmark has appointed Steve Kendall- Smith as its new UK Managing Director with responsibility for day-to- day operations across Lexmark’s enterprise and channel business in the UK. He joins Lexmark from cloud-data services company NetApp, where for the last five years he was Director of Sales and OEM. Before that, he held leadership positions at several IT vendors including Fujitsu Siemens, Lenovo and Dell. Exertis expands Teams team Exertis Pro AV, part of Microsoft’s new Distribution and Channel program for Teams Room systems, has appointed Patrick Young as Microsoft Teams Specialist. Reporting to Greg Bennett , Head of AV Solutions, Patrick will be responsible for enhancing Exertis Pro AV’s Microsoft Teams offering of certified hardware, services and Teams Room and Teams Room Premium licences. Bennett said: “We’re really excited to welcome Patrick to the Exertis Pro AV Team. As a key distribution partner for Microsoft, recruiting Patrick into the team with his talent, knowledge and experience will provide our customers with a fantastic resource to support them on the design, deployment and adoption of Microsoft Teams Rooms solutions. Combined with our extensive portfolio of Microsoft Teams Rooms products, certified devices, Microsoft Cloud Service Partner (CSP) People Melissa McMahon, SAS David Turner, Force24 Matt Cox, Force24 Andrew Gill, Nutanix Dawood Khan, Amdaris Jimmy Fitzgerald, HappySignals Greg Bennett Patrick Young Steve Kendall- Smith PEOPLE