Print.IT Reseller - issue 84

51 PRINTITRESELLER.UK 47 BUSINESS BRIEFING Many customers have found that the sudden lockdown situation has caused them to spend all their CAPEX budgets in kitting out the workforce for remote working and collaboration Lenovo & Northamber are proud to be able to offer the UK channel the most reliable servers available. Enterprise Servers and Storage from Lenovo bespoke delivery of tested, and certified IT solutions and provides an end-to-end supply chain that adapts with agility. Why Lenovo from Northamber? n The UK’s SMB, Mid-Market, Education and Local Government Infrastructure Specialists n In-house configuration, design, demo and training centre n Access to Lenovo’s Alliance Partners n Highest levels of support from start to finish for the Reseller n Flexible payment options with Hardware as a Service – see below. Northamber’s Hardware as a Service (HaaS) Many customers have found that the sudden lockdown situation has caused them to spend all their CAPEX budgets in kitting out the workforce for remote working and collaboration. This has caused many projects to be delayed or even cancelled. To help address this for both resellers and end users, Northamber, working with Tech Subscription Services, has introduced HaaS to provide a new approach to acquiring equipment and services, that uses quarterly OPEX payments and has levels of flexibility that go beyond what traditional leasing would have provided. By taking end of term value into account it also provides a surprisingly cost effective solution as well as allowing the end user to add products along the way, choose a suitable payment term and doesn’t affect the reseller’s credit limits. This approach solves the CAPEX issues and allows projects to continue. Perfect for Storage and Server solutions. Partner benefits n Close larger deals n Realise higher margins n Supply all of the solution n Get paid faster (typically 1 week) n Includes complementary products and services n Global deployment n Include managed services End-user benefits n Access to the latest technology n Zero CAPEX – total OPEX n No upfront costs n Everything in a single agreement n Add anything at any time n Complementary products and services n Residual values benefit CAPEX explained In simple terms, CAPEX (Capital Expenditure), is basically hard cash and large chunks of it. Historically, infrastructure, property, hardware, software, support, services, deployment etc show up on a company’s balance sheet, with an initial value attached as an asset. This initial value is written down (depreciated) over a period of time, typically 3–7 years. This has been considered the norm for large IT investments, but creates barriers for businesses with tight budgets and new businesses that want to take advantage of the best technologies available but don’t have the ready cash to hand. There has to be an alternative... CAPEX n Cash up front n Products committed 3-7 years n Asset and lifecycle management n On going support / replacement cost OPEX Flexible quarterly payments n 12/24/36 month terms n Open framework agreements n Single agreement, add further products at any time n Products – vendor agnostic n Residual values built in at start n Can include hardware, software, support and services n No impact on partner credit n Increased margins & faster payments n Options to keep some, all or replace For more information on Lenovo Servers and Storage, complementary Infrastructure solutions or Hardware as a Service, talk to the experts at Northamber on 020 8296 7015. This new partnership sees the longest established UK trade distributor, specialising in SMB Mid-Market, Education and Local Government teaming up with Lenovo, the #1 provider of supercomputers in the world, to supply the most reliable servers, plus storage and smarter infrastructure to any industry at any scale. Partnering with Northamber and Lenovo provides unique benefits: RELIABILITY You’re here for your customers. We’re here for both of you with smarter infrastructure you can be confident in – powered by Intel® processors. Lenovo are proud to be ranked #1 in Server Reliability 7 years in the running and the #1 provider of supercomputers in the world. Providing 99.9999% reliability and <1% in unplanned down time among all mainstream server hardware platforms to our customers. Just one reason why five Lenovo devices are sold every second. PROFITABILITY Channel First. Always. Lenovo always put the channel first as they are only as successful as their partners are. Hence, 95% of all Lenovo products in EMEA are sold via partners! With Lenovo you can maximise your productivity and create more profit pools versus the competition. Work smarter and faster using Lenovo’s agile, real-time, data-driven Sales Tools and Partner Incentive Programs to acquire new deals, and receive good margins and bonuses. FLEXIBILITY Lenovo’s open-choice solutions are designed to play well with others, delivering solutions that work seamlessly within your customers’ existing or future infrastructure. No implementation issues, no vendor lock-in, no worries. Lenovo partners with any leading software vendors – no legacy burden and the largest IT alliance partnerships allow

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