Print.IT Reseller - issue 81

BULLETIN Exertis adds Fitbit to portfolio Exertis has announced a distribution partnership with Fitbit. The distie will rapidly enable and equip the channel with the full range of Fitbit products, and will drive Fitbit into alternative consumer channels, such as corporate wellbeing, salary sacrifice and gift-with-purchase markets. Fitbit’s diverse line of innovative and popular products include the health smartwatch Fitbit Sense, the Fitbit Versa family of smartwatches, Fitbit Charge 4, Fitbit Inspire 2 and Fitbit Ace 2 activity trackers. The Fitbit platform delivers personalised experiences, insights and guidance through leading software and interactive tools including the paid subscription service Fitbit Premium. Alongside these products and services, Fitbit Health Solutions develops health and wellness solutions designed to help increase employee engagement, improve health outcomes and drive positive results for employers in enhancing employee wellbeing. Caroline Hope, Exertis Consumer Commercial Director, said: “We’re really excited by the opportunity that Fitbit presents to Exertis. Health and wellbeing are more important than ever as businesses look at new initiatives to offer benefits to their employees. We’re looking forward to enabling the channel within this dynamic growth area.” www.exertis.co.uk Midwich extends Atlona partnership Midwich has been named sole AV distributor in the UK and Ireland with long-term partner Atlona. Atlona designs and engineers products for a diverse range of residential and commercial AV and IT markets in an ever-changing industry, including education, business, government, entertainment and healthcare. Atlona’s products and services continue to enable Midwich’s partners to simplify installation, minimise maintenance and maximise the versatility of automated control solutions. Backed by an industry-exclusive 10- year warranty, Atlona’s customer-driven products are designed and developed with the features, performance and reliability required by Midwich customers. Ross Floyd, Divisional Director, Midwich, said: “As we approach our 10th year in partnership with Atlona, we are delighted to celebrate this milestone by being selected as their sole AV distributor in the UK & Ireland.” www.midwich.com PSCo named LED distributor for Sharp/NEC PSCo, a specialist LED distributor to the trade market and part of the Midwich Group has signed an agreement with long-term partner Sharp NEC Display Solutions (Sharp/NEC), to become the distributor and accredited technical and service partner of LED products in the UK and Ireland. Stuart Holmes, Director, PSCo, said: “Given the explosive demand for high-grade LED and the rapid evolution of Sharp/NEC’s LED range, this is a natural next step, which will see us extend and enhance our leading portfolio of LED technologies with the addition of the FE/ FA Series, to give our customers an even greater choice.” www.psco.co.uk Revamped programme open to all HPE partners Tech Data has launched an enhanced version of its successful HPE Accelerate programme and is looking to on-board more partners over the next few months. The HPE Accelerate programme brings together all the advantages of working with Tech Data to drive and develop HPE sales in a single and coherent, managed programme. It aims to deliver a superior experience and service to resellers and support them in gaining a competitive advantage and creating a profitable business practice. The updated programme offers faster on-boarding as well as additional enablement resources and dedicated account management and support. These are designed to achieve faster time to revenue for those in the programme, which is open to all HPE partners at all levels. Andrew Stuart, HPE Business Unit Director, Tech Data, said: “There are tremendous opportunities for reseller and MSP partners with HPE right now – with the GreenLake hybrid cloud, the Aruba networking portfolio, HPE’s edge solutions, and its services, so it’s a really great time to engage on the Accelerate programme. With the additional educational, enablement and business development support we are providing, the programme provides everything partners need to really get their HPE business moving.” www.techdata.com Full fibre opportunities for the channel CityFibre and wholesale-only network provider Virtual1, have jointly announced a collaborative partnership to serve the UK connectivity channel with full fibre business services. Through the partnership, Virtual1 is enabling its partners to access CityFibre’s differentiated business Ethernet infrastructure in its full fibre towns and cities across the UK; while CityFibre leverages Virtual1’s national network to deliver fibre options beyond its own full fibre footprint to provide ‘off-net’ choice to its partners. Virtual1 has interconnected with CityFibre to leverage its network and enable 600+ channel partners to serve their business customers with a portfolio of 100Mbps to 1Gbps full fibre Ethernet products in 28 cities, expanding further as CityFibre continues its UK wide rollout. Founder and CEO of Virtual1, Tom Hagan, said: “Our partnership with CityFibre is compelling news for Virtual1’s partners, combining CityFibre’s rapidly growing UK coverage and highly competitive commercials with the flexibility and empowerment of Virtual1’s Software Defined Network to deliver the best of both worlds.” www.virtual1.com • www.cityfibre.com PRINTITRESELLER.UK 7 Andrew Stuart Caroline Hope