Print.IT Reseller - issue 81

COVER STORY 01732 759725 26 As we trudge through this pandemic, many are viewing economic recovery as a chance to reassess our priorities in favour of the environment, however it’s easy to imagine this comes attached with a weighty series of compromises. Richard Wells, Head of Business Sales for Epson UK, talks about the profitability in today’s marketplace when marrying sustainable technology with collaborative managed print services. The changing workplace must pivot around sustainability Sustainability in print Anyone who knows Epson, has met with our team, or has listened to our sustainability manager Daniel Quelch or our product manager Dan Wogan, will know why the sustainability benefits of our portfolio are also the benefits that are helping our partners to succeed in business. Let me put this into perspective. By switching from laser printing to Epson’s business inkjet technology, European businesses could save enough energy annually to power 800,000 electric cars for a year, cut € 152 million in energy costs and lower CO2 emissions by 410 million kilograms, an amount it would typically take 19 million trees a year to absorb. This is because our inkjet technology is Heat-Free, has far fewer replacement and total parts overall than laser, so there’s minimal intervention and a lower eco footprint from manufacturing and recycling the laser printer’s additional parts. On top of this, Epson business inkjet printers come with high yield ink bags rather than cartridges, so the customer can benefit from fewer consumables that last longer. Energy saving trust, an independent organisation dedicated to promoting energy efficiency, recently switched to Epson’s inkjet technology thanks to the expertise of our channel partner Office Odyssey, after realising they could cut the energy consumption in their office by 86%. The mission of Energy Saving Trust is to address the climate emergency and this case study is a great validation that printers have just as much a role to play in helping to protect the environment as other technologies. A green balanced deployment A workplace ecosystem with optimal print and scan access that maximises productivity and minimises the workplace’s eco footprint is what we refer to as the green balanced deployment. This fundamental part of European businesses could save enough energy annually to power 800,000 electric cars for a year, cut € 152 million in energy costs and lower CO2 emissions by 410 million kilograms, an amount it would typically take 19 million trees a year to absorb. A green balanced deployment