The judging process The PrintIT Awards are based on merit, and as such, the majority of award categories require companies to submit a written entry. These categories will be judged by an independent panel of specialists handpicked by us based on their knowledge and experience of the marketplace. Before we officially open this year’s awards, I thought it would be useful to explain how the judging process works. After the closing date, our judges have access to all of the entries received in the categories they will be judging. As we receive an exponential number of entries, it would be an impossible feat for each judge to review every single entry across all the categories. So, the panel is spilt into three groups and allocated a set of award categories to review, these are carefully crafted to ensure we leverage the experience and expertise of each judge and avoid any potential area of conflict. Our judges individually review and score each entry against set criteria including but not limited to how well the entry line ups against all of the award criteria; structure, presentation and clarity; and if all of the requested information including testimonials is included. The judges also provide their feedback and comments on each entry. Individual scores and comments are collated and combined by group, which serves as a reference point for judging day. Then on judging day as Chair of Judges, I host three, two‑hour-long sessions during which each group of judges meets to discuss and debate their findings. The decision-making process These sessions are always insightful, the merits of each entry are fully discUssed, and each individual judge voices their views. The decision-making process is thorough and transparent, in the event of a tie, the group re-reviews submissions and collectively makes decisions. At the end of each session the group unanimously agree on which entries should be shortlisted and the overall winners in each category. We announce the shortlists shortly after the judging process has concluded, but of course you will have to wait until Tuesday December 2 to find out who the winners are! Our awards team are busy planning and preparing to launch this year’s edition of the PrintIT Awards. We will be introducing a few changes this year, including some new categories and new entry criteria, but you’ll have to wait until next month for the big reveal of the 2025 categories 20 25 Royal Lancaster · December 2 01732 759725 22 PRINT IT AWARDS Sponsorship opportunities There are a variety of sponsorship opportunities for those who want to raise their profile through association with the PrintIT Awards, on the awards evening itself and through pre- and post-awards publicity and marketing activities in Kingswood Media’s magazines, websites and social media channels. To find out more, please call Ethan, Neil or Jeff on 01732 759725 to discuss opportunities. www.printitawards.co.uk
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