PRINTITRESELLER.UK 7 Social value key to driving profit growth According to the latest ESG Unwrapped report from technology services company, Nebula, recognising the social value within ESG strategies will enable channel players to unlock profitable revenue opportunities and enhance brand loyalty with customers and key stakeholders. The report, Driving Profitability Through Social Impact includes interviews with several of the channel’s leading sustainable technology activists who are experts in developing social value and creating social impact. They unanimously agreed that integrating social value into an ESG strategy not only strengthens community engagement and ethical supplier practices but also delivers tangible business benefits. The experts stated that embracing social value enhances brand reputation, creates new revenue streams, and entices the next generation of talent, who are eager to work for purpose-driven companies. Richard Eglon, CMO at Nebula said: “Being proactive in driving social value enables companies to work in collaboration with their customers and channel partners on projects that align to both companies’ cultures. This transforms a sales transaction into a strategic partnership, and makes both parties more intrinsic to one another, boosting customer loyalty and driving new revenue opportunities.” One firm that has seen this in action is technology solutions provider, Natilik. Chief People Officer Kelly White said the firm’s social value strategy directly contributes to a deeper emotional connection between the brand and stakeholders. “Clients are increasingly drawn to brands that reflect their personal values and demonstrate commitment to positive societal impact. By supporting meaningful causes and being transparent about our contributions, we build trust and credibility. “People who feel connected to the company’s social mission often become brand ambassadors, sharing their pride in the company’s actions. This creates authentic, word-of-mouth advocacy that further strengthens brand loyalty. This also helps to attract the right people who share the same values in the recruitment process,” he added. Eglon said it’s vital that channel players start measuring their social value efforts which are often siloed, making it difficult to grasp the full collective impact an organisation is achieving. “By measuring and quantifying social value, businesses can build a solid case around the success of their initiatives, so they can be expanded. “Social value measurement brings this crucial topic to the boardroom, which is essential if we want to drive greater focus and investment in these strategies.” www.nebulaglobalservices.com UBDS Group expands cyber security capabilities Technology services incubator UBDS Group, has acquired cyber security specialist 3B Data Security for an undisclosed sum, expanding its security capabilities to become a significant force in the UK cyber security market. UBDS Group has been focused on strengthening its cyber security offerings for the past 18 months, it recently expanded its state-of-the-art Security Operations Centre (SOC) in Manchester which delivers managed detection and response, threat prevention, and threat intelligence 24/7/365 to enhance its capabilities further and can now add 3B Data Security’s expertise into this capacity. Under the terms of the deal, Cambridge-based 3B Data Security will retain its autonomy, including its brand identity. All 23 employees, including the management team, will stay with the company and join the 150-strong team already under the UBDS Group of companies. Diptesh Patel, CEO of UBDS Group, said: “We aim to work with like-minded people who share our vision and ambition. We recognise these attributes in the team at 3B Data Security, and we want to support them with our group capabilities while enhancing our cyber offering to better serve clients across our wider business.” Benn Morris, CEO of 3B Data Security said that although the cyber market is crowded, UBDS Group’s full‑service security portfolio, combined with the expertise of both businesses, will only strengthen their service offering. “We share a similar mindset and we both recognise the growth potential for our businesses while understanding that this partnership is primarily about enabling our teams to grow and develop, all while actively preventing security breaches and protecting our clients.” www.ubdsgroup.com Woodbank helps Blackhurst Budd save big Stockport-based print and document management provider, Woodbank Office Solutions, has implemented a streamlined print management solution for Blackhurst Budd, a leading law firm in Blackpool. Woodbank has streamlined Blackhurst Budd’s solution from seven machines down to four new Konica Minolta devices with a consistent fleet cost-per-copy. It has also given the law firm access to direct support from its in-house engineer and customer service team and dedicated account management from Carl Tomlinson, Woodbank’s Head of Sales. “Our printers were coming out of contract with our current supplier, and we needed to downsize and cut costs,” said Rose Spencer, Finance Director at Blackhurst Budd. “I reached out to Carl, who I’ve worked with on previous projects, and he was fantastic throughout the process. He provided a clear and detailed breakdown of our existing setup, what Woodbank could offer, and how they could help us achieve savings. Thanks to their solution, we’ve reduced our annual print costs by 60%.” Tomlinson added: “I’m delighted to be working with Blackhurst Budd again. We’ve built a strong, honest, and open relationship. It’s fantastic to have achieved such a great result, and we’re excited to continue supporting them moving forward.” www.woodbankoffice.co.uk BULLETIN Richard Eglon Carl Tomlinson
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