PrintIT Reseller issue 119

BULLETIN 01732 759725 8 Premier partner status SYNAXON UK can now offer partners even more opportunities to drive profitable business with APC by Schneider Electric, having achieved premier partner status with the provider of power protection solutions. The higher level accreditation has been awarded based on a combination of SYNAXON’s sales performance and members of its team completing the required sales and technical training modules. Last year, SYNAXON saw almost 58% growth in its APC sales - ahead of its overall sales growth, which was around 45%. “As well as strengthening the partnership between the two companies, the accreditation also means there will be even more potential for partners,” said Mike Barron, Managing Director of SYNAXON UK. “This is a significant achievement and a reflection of the success we are seeing through SYNAXON Hub and the efforts of our team. Partners trust SYNAXON to deliver excellent service and good opportunities. APC is a renowned brand that is consistently amongst our best-sellers. We have a strong relationship with them and as a premier partner, we are now even better placed to support our partners in delivering a great experience to their customers. It also means we can offer even better pricing and special bid access that will enable them to compete for and win profitable business with APC.” The appointment of SYNAXON UK as an APC Premier Partner builds on the strong and well-established relationship between the two organisations in Germany, where they have worked together for 18 years and where SYNAXON already holds APC premier partner status. https://synaxon-services.com Strategic collaboration agreement with AWS TD SYNNEX has announced the extension of its strategic collaboration agreement (SCA) with AWS. The renewed agreement builds on the significant momentum of the initial SCA, with TD SYNNEX achieving additional AWS competencies, and increasing capacity to support its partners in strengthening their AWS practices and driving business growth. As a result of the renewed SCA, TD SYNNEX will increase the capacity of its dedicated AWS solutions team, with technical and services expertise in its regional centre of excellence alongside dedicated business development resources for its AWS public sector program. TD SYNNEX will expand its offerings in several key competency areas, including SMB acceleration, migration and managed services, FinOps, generative AI and AWS Marketplace, among others. Anthony Greenhalgh, Vice President, Hybrid Cloud, Europe, TD SYNNEX, said: “This is a landmark agreement for our two companies but more importantly it means that we are better positioned than ever to help our partners to deliver innovative and robust solutions to the market and grow their businesses in the process.” Since the launch of its first SCA with AWS, TD SYNNEX has developed a comprehensive end-to-end AWS offering, covering enablement, value-added services and public sector and SMB specialisations. https://uk.tdsynnex.com Exclusive distribution deal Midwich and PSCo are to offer Hive’s full product range in the UK and Ireland, including the Beehive, Beebox and Beeblade, after signing a distribution deal with the media server manufacturer. Designed from the ground up on a Linux operating system, Hive products provide a flexible and scalable media control ecosystem to power complex and creative visuals in immersive exhibitions, galleries and museums, live shows, theme parks and high impact advertising. Mark Calvert, Managing Director of Hive, said: “We are very happy to join the Midwich Group for exclusive distribution of our entire product range within the UK and Northern Ireland. Midwich’s sales, marketing and first line support reach enables Hive to remain focused on our core development and growth strategies.” www.midwich.com • www.psco.co.uk 10 year anniversary Integra Business Solutions is celebrating the 10th anniversary of its Catalyst programme. The drive behind the Catalyst programme is to improve each partner’s profitability and market share, with the OASIS ERP platform central to this goal. Working with a single software provider has allowed Integra, through extensive collaboration, to introduce optimum business practices and help deliver a competitive edge in a demanding and evolving marketplace. During the last 10 years, Catalyst has gone from strength to strength with 13 dealers now onboard and sales expected to reach £30million by the end of 2024. Working alongside these dealers, the Integra team provides services, from website design to corporate rebrands and marketing support to promote key services and product ranges. Its content management team handles data to maximise growth opportunities with Integra’s key partners, particularly focusing on diversifying into new product and industry sectors. Integra’s Senior Project Manager, Rob Burgess, said: “We work closely with suppliers to provide EDI services and enhanced content and are continually developing the programme to ensure Catalyst partners have a competitive edge and can service customers of all shapes and sizes in any industry sector.” www.integra-business.co.uk Vote before 5pm September 20 www.printitawards.co.uk/ vote Mike Barron Anthony Greenhalgh 20 24 Royal Lancaster · December 3

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