AI MSP -bulletin e TECHNOLOGY RESELLER MAGAZINE I N PRI NT & ONLI NE IN PRINT & ONLINE SINCE 2016 SINCE 2016 60 seconds with James Dunn, Channel Director of ControlUp... ….provider of a scalable Digital Employee Experience (DEX) platform offering actionable, AI-driven insights and proactive remediation tools to enhance the digital experience, reduce costs and boost efficiency and productivity. What have been your business highlights of the last 12 months? In the past year, ControlUp has achieved record-breaking growth, with double-digit annual recurring revenue, driven by an impressive 629% increase in pipeline year-over-year. These results have elevated our relevance in the market and increased our visibility with top partners, helping us to grow partnersourced business from just a handful of channel-led deals a year to one every other day. It’s a clear sign that partner engagement is growing fast and that ControlUp is becoming a go-to- solution within the channel... Read the full article on Technology Reseller here. From AI curiosity to full-scale success Climb Channel Solutions UK has officially launched a new partner programme designed to take partners on a six-step journey from AI curiosity to full-scale success. Launched at the specialist distributor’s Partner Summit in London, the Skyward Project: Climb’s AI Partner Programme includes training delivered by the Climb AI Academy; access to Unframe’s unified platform for scaling AI use cases; a portfolio of partner-ready solutions from vendors such as ManageEngine, SolarWinds, VAST, Microsoft and more; and the Climb AI Business User Group, where partners can share ideas, strategies and advice. Climb CRO Gerard Brophy said: “The Skyward Project is built on the idea that no single vendor or partner holds all the answers to AI’s complexities. Instead of pretending otherwise, we’ve built a practical ecosystem that combines the expertise of multiple specialists, leaders and innovators. Our goal is simple but powerful; we want to help partners turn AI from a promising technology into a driver of measurable, real- world value and we want our partners to get there as quickly as possible.” www.climbcs.com/uk. 97% of businesses to use AI in customer communications in 2025, but are consumers ready for it? New research from Sinch reveals how top brands are unlocking smarter, more personalised customer experiences with AI, RCS, and integrated omnichannel strategies Sinch, which is pioneering the way the world communicates through its Customer Communications Cloud, today released new research indicating that nearly all businesses plan to incorporate artificial intelligence into their customer communications this year. The report, the state of customer communications, explores how brands are adapting their engagement strategies as customer expectations rise, and AI adoption accelerates globally. Based on surveys of 2,800 consumers and 1,600 business leaders across industries including retail, financial services, healthcare, and technology, the report shows that AI is set to play a central role in transforming how companies build seamless omnichannel execution across channels and deliver real-time support and personalized experiences... Read the full article on Technology Reseller here. AI-driven business sustainability needs advanced supply chain monitoring, says ALSO From manufacturing lines to AI-powered cloud environments, SMEs and channel businesses need a cloud marketplace to unify sustainability monitoring. Rapid AI expansion is transforming industries at an exponential level, but additionally also increasing the energy demand for business cloud infrastructure. This boom is even set to double energy and electricity costs by 2030, making balancing sustainability and productivity more of a challenge than ever. As AI-driven workforces become more plentiful, remaining innovative and competitive whilst meeting increasingly stringent environmental responsibilities is a challenge for businesses seeking to meet net-zero targets. Many companies simply lack the visibility... Read the full article on Technology Reseller here. James Dunn Mark Appleton Gerald Brophy
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