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01732 759725
magazine
03
Editor:
James Goulding
0780 308 7228 [email protected]
Advertising Director:
EthanWhite
01732 759725 [email protected]
Publishing Director:
Neil Trim
01732 759725 [email protected]
Group Sales Manager:
Martin Jenner-Hall
07824 552116 [email protected]
Kingswood Media Ltd.,
Amhurst House, 22 London Road, Sevenoaks TN13 2BT
Tel: 01732 759725 • Email: [email protected]
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The opinions expressed by contributors are not necessarily those of the publishers
who cannot accept responsibility for any errors or omissions.
No part of Business Info magazine can be reproduced without the prior permission
of the publisher. © Copyright 2012 Kingswood Media Ltd. ISSN 1464-8814
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For the latest industry news visit: www.binfo.co.uk
“ ”
IN THIS ISSUE
05
Agenda
Why businesses can’t afford to
ignore social media
10
Cover Story
Panasonic and the art of
communication
13
Printers
Revolutionary Memjet technology
launches in the UK
16
Win a Business Inkjet
Your chance to win an Epson inkjet
all-in-one
19
Innovations
Our selection of new products for
the office and connected home
28
4G Networks
What 4G means for retail businesses
30
Digital Mailrooms
Mail scanning for SMEs
32
Access Control
Who needs keys when you have a
smartphone?
35
Office Design
How Autodesk transformed its
office environment
38
Staff Fitness
The advantages of a light touch
41
Office
Bisley unveils game-changing new
storage system
A few weeks ago I visited Autodesk’s new offices
in Farnborough (see pages 35-37) and not for the
first time wondered why I ever turned my back
on corporate life. Current trends in office design
have made the office a much more inviting place
– Autodesk even welcomes dogs. Office interiors
companies tend to emphasise how investment
in design is indicative of a company’s attitude
to its employees. I don’t think that’s necessarily
true: there are other and arguably better ways to
show one’s appreciation than a comfy chair.What
successful examples do demonstrate, however, is
an understanding of work processes. Businesses
that provide different working environments to
suit diverse needs (break-out area, quiet room,
touchdown desk etc.) show a commitment to
support staff in their working lives that is more
persuasive than money spent on designer furniture
and outre lampshades. In an ideal world you would
have a budget for such things, but you can still
transform your workplace without one.
A taste for paper
After any installation project, architects and designers
rush to get photos taken before the client moves
in and trashes the place.What’s striking about
Autodesk’s office is that after months of occupancy
surfaces are still clear of clutter and there’s hardly a
sheet of paper to be seen.Welcome to the brave new
world of work. New figures from Gartner (see page
5) reveal that in mature economies the number of
pages printed on office devices fell by 5% in 2011,
following a fall of 1% in 2010. Autodesk has managed
to reduce the amount of paper it uses by getting
rid of personal printers and waste bins and having
centralised MFPs and recycling stations instead. In
other words, they have made it harder to print. At the
UK launch of printers based on Memjet technology
(see page 13), Memjet Office President Bill McGlynn
said that his aim was to reverse this trend by flooding
offices with high-speed printers. The big question is
will office workers be receptive to this approach or
have they already lost the taste for paper?
James Goulding, Editor
05
10
26
05
13
19
35
42
41
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