Technology Reseller - v13 2018

01732 759725 NEWS : TRENDS 06 Artificial intelligence (AI) is no longer alien to consumers, with close to three- quarters (73%) indicating they have interacted via AI and 69% of those who have used AI being satisfied with the experience, research from Capgemini reveals. However, The Secret to Winning Customers’ Hearts with Artificial Intelligence: Add Human Intelligence shows that there are limits to people’s acceptance of AI. More than half (55%) prefer interactions enabled by a mix of AI and humans, and 64% want AI to be more human-like. That said, while consumers are happy for AI to have a human-like voice (62%) and the ability to understand human emotions (57%), 52% feel uncomfortable when AI is made to look human too. www.capgemini.com Consumers want AI to be like us, but not too like us Talking Security with Norton Kaspersky warns of mobile risk Kaspersky Lab detected 42 million attacks on mobile devices last year, highlighting the need for businesses to manage corporate mobility and make sure that devices and the sensitive data stored on them are secured in real time. To help businesses with this challenge, Kaspersky has updated its mobile threat defence solution, Kaspersky Security for Mobile. Kaspersky Security for Mobile allows IT security teams to configure and control security management on Android and iOS devices and includes integration with Microsoft Exchange ActiveSync, iOS MDM and Samsung KNOX platforms, so that administrators can create additional policies, for example to restrict access to public Wi-Fi networks or the use of device cameras. www.kaspersky.com We’re more aware of cybercrime than ever before, but people often forget the basics that build up our ‘cyber hygiene’. In the past year, more than 17 million UK consumers experienced cybercrime, representing over one third of the adult online population. British losses totalled £4.6 billion in those 12 months, and each victim lost an average of two working days dealing with the aftermath. So why aren’t people covering the basics when it comes to online security? Too often I hear people say ‘It’ll never happen to me’, when all the evidence shows the opposite: cybercrime is real and it could happen to you. Our Norton Cyber Security Insights report found that cybercrime victims fit a similar profile: they are normal, tech-savvy consumers who use multiple devices, yet who skip simple steps like password security and negate their own security efforts, which is costing them. Prevention is always better than remediation when it comes to cybercrime, and with our time and money on the line, we could all do with revisiting our habits to better protect ourselves. Stronger, unique passwords across all your accounts, taking action if you’re ever affected by a data breach and using a comprehensive security solution for all your connected devices are simple steps that can make a world of difference and prevent you from becoming another cybercrime statistic. Nick Shaw, Vice President & General Manager of Norton EMEA, highlights the importance of good cyber hygiene https://uk.norton.com/ B2B interest in Voice Assistants grows The explosion of Voice Assistant (VA) technology in the consumer market, with 37 million smart speakers installed worldwide by the end 2017, is starting to spread to the B2B environment, claims Futuresource Consulting. The research organisation predicts that by 2022 82 million professional AV displays and room control devices shipped will be voice-enabled (excluding the use of dedicated consumer smart speakers in healthcare, hospitality and education). Chris McIntyre-Brown, Associate Director at Futuresource Consulting, said: “Much activity has been occurring within the consumer space around voice assistants and smart homes and this is translating into greater interest in the B2B space. End users and service providers are asking OEMs if they can also take advantage of VA and voice control. Increased productivity and efficiency along with improved customer service are two of the primary drivers.” He added: “In terms of adoption, B2B will lag behind consumer adoption, not least because of data privacy and security concerns. Voice is not quite there yet, but it is not far off, and the number of pilots and meaningful integrations and partnerships is increasing.” www.futuresource-consulting.com